"Movement is a translation in space, that merely expresses a ‘dialectic’ of forms, an ideal synthesis which gives it order and measure. Movement, conceived in this way will thus be regulated transition from one form to another, that is, an order of poses or privileged instants, as in a dance."
Gilles Deleuze Theses on Movement 1983.
Like art, design is a form of expression. Being a designer means knowing how to be fluent in a universal language, one that cannot be spoken through words but through visual elements. Transcending cultural barriers, it is a visual language that anyone can understand.
As a designer, one of the keys to creating a universal language is utilizing the illusion of movement in communicating ideas. The notion of movement in a work of art is nothing new, designers like New York based Hillman Curtis (in his book MTIV: Process, Inspiration and Practice for the New Media Designer) stress the importance of motion in design work to evoke certain moods that can enhance a message in a specific way. I think it is true, for example the use of lines or shapes can give a feeling of elegance or fluidity. There are many tools that can be used to help create movement in a work, such as hierarchy, line, and color. This helps navigate the viewer in reading the work. In my designs there are hints of movement such as the use of the circles to imply the physical motion of creating the circle. Design in many ways functions, as does sign language. I feel that it’s the designer’s responsibility to guide the viewer’s eyes through the work; much like a map guides a traveler a design should guide the eyes of the viewer.